Take people where  they've never been Does your brand express the dreams  within you?
The agency gave it a visual system in line with the neon signs of city pharmacies.
The agency positioned the N°1 in lenses, lentillesmoinscheres.com from Groupe Sensee, on the lens pharmacy.
“The new platform and new identity enabled us to launch a strong brand. The new branding also inspired communication and led us to create the “blue box”, which is now a powerful and influential marker.”