Take people where [1] they've never been
Does your brand express the dreams [2] within you?

We believe in the civilising bond [2] that unites brands with people.

We work with people of conviction to build ethical brands, [1] whose sincerity and beauty resonate through time.

Our expertises

They trust us

Repetto, Hermes, Krug, Audemars Piguet, Jo & Joe, Vinci, RATP, Mauritius Commercial Bank, Nexity, JB Martin, Novaxia, Orient Express, Accor, Figaret

Together we won

Grand Prix Stratégies du design – 2024 Bronze award, Packaging and product design, Kirk and Bright

Trophées de la communication – 2023 5th place, Best website for companies with more than 100 employees, Exponens

Worlwide Logo Design Award – 2023 Silver award, Corporate identity, Exponens

Worlwide Logo Design Award – 2023 Bronze award, Logo Redesign, Jubilé

 

Transform Awards – 2023 Bronze Award, Best use of typography, Popcarte

Transform Awards – 2023 Silver Award, Best visual identity from the retail sector, JB Martin

Transform Awards – 2023 Silver Award, Best use of typography, OSE

Transform Awards – 2023 Silver Award, Best expression of a brand on social media channels, OSE

Grand Prix Stratégies du design – 2022 Bronze Award, Naming for Bhlas

Worlwide Logo Design Award – 2022 Gold Award, Custom Typeface, Popcarte

Worlwide Logo Design Award – 2022 Gold Award, Flexible Identity, Fonds de Dotation Weiss

Worlwide Logo Design Award – 2022 Gold Award, Corporate Identity, Be Dandy Agency

Worlwide Logo Design Award – 2021 Award of Excellence, Logo New, Mauritius Commercial Bank

Worlwide Logo Design Award – 2021 Bronze Award, Identité Corporate, Mauritius Commercial Bank

Awwwards – 2021 Honorable Mention, Website, Be Dandy

Awwwards – 2021 Excellence Mention, Mobile Website, Be Dandy

Awwwards – 2021 Honorable Mention, Mu Architecture

Club des Directeurs Artistiques – 2021 Bronze Award, Design branding, lettering, MU Architecture

Club des Directeurs Artistiques – 2021 Bronze Award, Design branding, packaging, H.Theoria

Club des Directeurs Artistiques – 2021 Bronze Award, Design branding, packaging, Domaine Belargus

Trophées de la communication – 2018 N°1, Corporate Edition, 10 years Book, Novaxia

Worlwide Logo Design Award – 2018 Excellence Mention, Branding, Théâtre immersif

Worlwide Logo Design Award – 2018 Excellence Mention, Branding, Maison Crivelli

European Design Awards – Oslo 2018 Silver Award, Promotion, Bâton Rouge

Worlwide Logo Design Award – 2018 Bronze Award, Branding, Nest

Grand Prix stratégies du design – 2017 Silver Award, Commercial Edition, Bâton Rouge

Club des Directeurs Artistiques – 2017 Short list, Design Visual Identity, Norma Machines

Cresta Awards – 2016 Short list, Visual identity, MAD Forum

Lions, Cannes – 2015 Lion de bronze, Design Premium Brands Orcines, The Whisky Lodge

Club des Directeurs Artistiques – 2015 Bronze Award, Visual Identity Design Apero Casaq, Hippodrome de Paris Vincennes

Club des Directeurs Artistiques – 2015 Bronze Award, Visual Identity Design Orcines, The Whisky Lodge

Grand Prix stratégies du design – 2015 Prix Edition institutionnelle, Activity Report, Prodiss

Grand Prix stratégies du design – 2015 Mention Product Design, Baton Rouge

Grand Prix stratégies du design – 2015 Prix Design Packaging and Jury’s Crush Orcines, The Whisky Lodge

The Agency

Be Dandy is a branding agency specialised in strategy, architecture and design for luxury and corporate brands. Passionate about the life and design brands, the Be Dandy agency was founded on November 1, 2010, an allusion to our first client, Krug, which was also founded on November 1, but in 1843, founded by Alix Declercq and Pierre Berget.  Be Dandy grew up with the conviction that there is nothing better to distinguish oneself than to be true to oneself.

The branding agency takes the time with its to understand where they are coming from and to their strategic choices to get the most out of their the best of their project.

Because the genius of the brand is built over time. Be Dandy agency accompanies you throughout the year so that all your actions feed this same heritage with relevance.

Free and sensitive, we combine our know-how, strategy, design and architecture to meet the

Know-how and deliverables

We guide you no matter what is at stake for your brand. We have three branding offerings.

Create a brand : We help you create unique universes to make your future brand a success.
Transform a brand : We support companies in revealing their power to successfully transform and speed up their growth
Enrich a brand : We enrich flourishing brands with ideas, styles and new experiences

We address all the sectors : art and culture, food and beverage, industry and service, fashion and jewelry, perfumes and cosmetics, public and health,, living spaces, legal, finance and property and all corporate targets, lifestyle, premium and luxury.

Our expertise includes brand content, activation, digital publishing, digital publishing, campaigns, packaging, architecture, visual identity, naming, brand strategy.

Our know-how, secret passions and talents :
Strategy : Brand audit, Market research, Target market analysis, Trend analysis, Cultural exploration, Positioning, Field of expression, Vision, Strategic pillars, Brand matrix, Architecture, Storyscope,Brand induction, Activation plan, Storytelling training, Internal communication
Création : Logotype, Graphic charter, Iconography charter, Illustration, Animation, Manifesto, Tone of voice, Language charter, Fundamental texts, Storytelling, Publication (Stationery, Brochures, Art books, Magazines), Product (Packaging, One-off pieces), Film
Expérience : Activation plan, tasting experience, customer journey, event branding, Style book, Design brief, Interior design (hotels, restaurants, offices, furniture design, Website, social media, interactive experiences

Our customers

Accor Hotels, Adden Avocats, Alstom Transport, Ardberg, Audemars Piguet, Belles Demeures, BMW, Bouygues immobilier, Champagne Henriot, Chanel, Château d’Yquem, Gin Citadelle, Classic du Mans, Dietbon, Dom Pérignon, Domaine Belargus, Eutelsat, Figaret, Givenchy Parfums, Hermès, Hippodrome de Paris-Vincennes, Hôtel des Horlogers, Hôtel Orient Express, Hippodrome de Paris Vincennes, H.Theoria, Keeze, Le Trot, Lentillesmoinscheres.com, LVMH, Magasins Nicolas, Maison Crivelli, Maison Ferrand, Maison Krug, MCB Mauritius Commercial Bank, Mellerio, Moët & Chandon, Monabanq, Mu, Naccarat, Nest, Nexity Villes et Projets, Novaxia, Orcines, Pavillon Noir, Pichet, Prodiss, RATP, Repetto, Seloger.com, Sciences Po, Shangri La Hôtel, Le Botaniste, Skinjay, Théatre Immersif, The Whisky Lodge, Universal Music, Vinci groupe, Vinci Immobilier, WOJO

Contact us

Alix Declercq
Founder and President

Pierre Berget
Founder and Creative Director

Manon Anselmi
Partner and Strategy Director

30 rue de Trévise,
75009 Paris

+33 1 40 21 03 11

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